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How to Plan for a Social Media Crisis (Infographic)
Social media is a crisis communications tool that needs to be understood, planned for as such, and practiced on in trainings and crisis simulations by the appropriate members of your crisis team. No...
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What if a Promoted Tweet Were Used Against Your Brand? Are You Ready?
Consumers are getting clever. They’re becoming aware of the impact of their voice, individually and collectively, and they’re utilizing social media to extend their discontent with organizations as far...
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Is Your Organization Prepared for a Crisis Involving a Terrorist Attack?
Today marks the 12th anniversary of one of the biggest terrorist attacks the U.S. has ever experienced. While I thought back and remembered the victims and events that took place 12 years ago today, I...
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Instagram Needs to Have a Place in Your Crisis Management Plan
Has your organization assessed the many risks that Instagram brings to the table? If something negative about your organization were to circulate and begin to go viral on the social media site, would...
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4 Essential Tips to Keep Your Business Safe During a Storm or Natural Disaster
As September is National Emergency Preparedness Month, Bob Risk, who advises Staples and other large national corporations on disaster preparedness, has created a tip sheet to help show businesses what...
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Monitoring Students’ Social Media Activity: Guidelines For Schools
Last week, I published a post on a California school district that has hired a third-party monitoring firm to monitor 14,000 of their students’ public social media posts. Read: California School...
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The Power of the Lingering Risk
Sometimes there’s risk involved with something (an action, a decision, a change – whatever) but yet nothing negative happens (fiou!). However, just because nothing has happened to escalate that risk...
View Article5 Crisis Management Questions You Absolutely Need to Answer
If you answer “no” or “I’m not sure” to any one (or more) of the five following questions, then your organization is at (way) more risk than it should be. 5 crisis management questions you absolutely...
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Fishing for Internal Phishing Vulnerabilities
Atlantic Media, a print and online media company, recently put their employees through an awesome test. The test: To send a “phishy” (pun intended!) email to employees, requesting them to verify their...
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What Does the Google Plus and YouTube Integration Mean for your Organization?
I recently wrote about how Twitter and YouTube are the two social media platforms that your organization should absolutely be on prior to experiencing a crisis (in order to be crisis-ready), and how...
View ArticleClik here to view.
Instagram Needs to Have a Place in Your Crisis Management Plan
Has your organization assessed the many risks that Instagram brings to the table? If something negative about your organization were to circulate and begin to go viral on the social media site, would...
View ArticleClik here to view.
4 Essential Tips to Keep Your Business Safe During a Storm or Natural Disaster
As September is National Emergency Preparedness Month, Bob Risk, who advises Staples and other large national corporations on disaster preparedness, has created a tip sheet to help show businesses what...
View ArticleClik here to view.
Monitoring Students’ Social Media Activity: Guidelines For Schools
Last week, I published a post on a California school district that has hired a third-party monitoring firm to monitor 14,000 of their students’ public social media posts. Read: California School...
View ArticleClik here to view.
The Power of the Lingering Risk
Sometimes there’s risk involved with something (an action, a decision, a change – whatever) but yet nothing negative happens (fiou!). However, just because nothing has happened to escalate that risk...
View Article5 Crisis Management Questions You Absolutely Need to Answer
If you answer “no” or “I’m not sure” to any one (or more) of the five following questions, then your organization is at (way) more risk than it should be. 5 crisis management questions you absolutely...
View ArticleClik here to view.
Fishing for Internal Phishing Vulnerabilities
Atlantic Media, a print and online media company, recently put their employees through an awesome test. The test: To send a “phishy” (pun intended!) email to employees, requesting them to verify their...
View ArticleClik here to view.
What Does the Google Plus and YouTube Integration Mean for your Organization?
I recently wrote about how Twitter and YouTube are the two social media platforms that your organization should absolutely be on prior to experiencing a crisis (in order to be crisis-ready), and how...
View ArticleClik here to view.
5 Crisis Management Tips for the Sochi Olympic Sponsors
As the Sochi Olympics begin, tension continues to grow. The fear of an act of terrorism is so strong that it’s even keeping some Olympic athletes’ families and friends home to watch the games over the...
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NYU Twitter Chat Reveals the Bright Minds of our Future
I recently had the opportunity to join an NYU graduate class in a Twitter chat on crisis communications. I was so impressed by their answers to Professor Deirdre Breakenridge‘s questions that I wanted...
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When Everyone is a Reporter, Everyone in your Organization is a Spokesperson
By Patrice Cloutier, Strategic communications professional and member of the Agnes + Day Crisis Intelligence Team. One of the characteristics of social convergence is the omnipresence of mobile devices...
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